Business Decision-Making: The Concept of the Ethical Semi-Imperative in the Light of Information Generated by Artificial Intelligence
Keywords:
artificial intelligence, ethical semi-imperative, business decisions, information asymmetry, information economicsAbstract
The article analyzes business decision-making in the light of information generated by artificial intelligence and proposes the concept of the ethical semi-imperative as a tool combining business effectiveness with moral responsibility. The starting point is the assumption that, under conditions of the digital economy, information performs a strategic, relational and legitimizing function, while its use in decision-making processes requires ethical reflection. The text discusses the significance of AI-generated information, the problem of incomplete knowledge, information asymmetry and the risks resulting from decision automation, such as lack of transparency, model hallucinations, algorithmic bias and responsibility for the consequences of AI system operation. The author presents the ethical semi-imperative as a contextual, self-imposed set of directives that goes beyond formal legal compliance and makes it possible to harmonize economic goals with organizational values. The article also points to the importance of ethics by design, algorithm auditing, corporate digital responsibility and transparent technology management. The conclusions emphasize that responsible use of AI requires not only technological tools, but also a culture of trust, transparency and dialogue with stakeholders.
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